April 8 2024 - Weekly Newsletter

April got off to an amazing start and we've got tonnes more planned for the community. Here's a rundown of what happened and what to expect.

Change's First Workshop Event

Last week we held our first Workshop Event. The sold-out event had a focus on User Generated Content (UGC) and featured two UGC experts which advised attendees on the best ways to create, edit and generate UGC content for their products. It was great to see so many members Championing their own branded products and seeing the creative potential UGC has for their businesses. For those who couldn't attended, don't worry we are developing a new UGC service for your business. We also plan to hold more workshops this year, so keep your eyes peeled for more details.

New Suppliers Coming!

Getting suppliers for your store can prove challenging, especially when it comes to providing decent shipping times. To alleviate this stress, we are launching new suppliers in our system based in the UK, USA and further afield. With support for drop shipping, these suppliers should help bring better shipping times for you products. More details will be announced in the coming weeks.

Shopify Payment Gateway

As our no.1 recommended ecommerce platform strive to bring Shopify's best features to the Change community. This includes a new Shopify Payment Gateway which has the potential to streamline the payment process for vendors. It offers expanded payment options and next day payouts. We are finalising plans for it launch and will update you soon.

Success Story

This week we want to give a shoutout to Dan who is seeing great success in the baby niche. Generating around £2.5k a month with a successful ROAs ready to scale. Dan is currently achieving these results using only the Facebook platform, the aim is to create a omnichannel marketing strategy to accelerate his performance

Today's Tip

Optimising a store for SEO can be daunting but here are some tips if you are lost in the woods looking for the right keywords. Google’s keyword planner: It helps you align your keywords with what people are actively searching for on the world’s largest search engine. Use it by establishing a list keywords that you want to rank for, and see what Google's data can uncover. It can also suggest similar keywords. Research Competitors: There are several free tools that let you search what keywords your competitors use. Type it into google and find one that suits your needs. If they suit your product and brand you can implement them in your SEO optimisations.

Weekly Winning Products

For our Inner Circle Members we update a weekly list of products we believe to be winners. After thorough market research we have a list of five products members can add to their existing stores, or build a completely new store for from scratch. Check out this weeks list below.

This Week's Products