8 July 2024 - Weekly Newsletter
Change Mentor Hub- Jul 8, 2024
- 2 min read
We've had busy week and the team is heading out to Mykonos to plan more updates for the Change Community. In addition, this week we are hosting special coffee mornings live from Mykonos! Each session will be 2 different members from the team so get your drink ready and join. Sessions take place at 9:30am UK time; Tuesday, Wednesday and Thursday.
UK Network Event
The team held another network event last week in Gloucestershire. It was great to see new and long standing members network with the team, experts and each other. Many brought their products along an gave us progress updates and talked about how their business are scaling. It was a great event, and one of our best yet. We enjoyed it so much we will be launching sales shortly for our next one in September in Leicester.
B2B Lounge
Alex has a lounges on the way focused on updated B2B training. With the ever growing opportunities in the the B2B space we want to ensure the community has the tools and information to find success. More details will be released very soon with the final touches being added to the lounge as this update goes out. So please keep your ears to the ground. You don't want to miss out.
Success Story
This week we want to give a shoutout to Kaih who has been a member for a year now! His product was manufactured from scratch and is now used by five business following B2B deals. His product was just a vision and with help from the Change team Kaih has brought this product to life. You may have seen him and his product at our recent event. It was great to catch up with him. We expect more big deals from him soon.
Today's Tip
Our losses can feel twice as painful psychologically than gains. So how can we leverage this for our businesses? Here's some examples:
Loses are a great incentive: Whenever someone abandons a cart, or unsubscribe from an email list— hit them with instant FOMO notifications. Remind them what the stand to lose.
Savings are more important than price: Putting emphasis on reduced prices compared to the retail price are a massive incentive, especially when paired with a timed discount. So prioritise discounts and savings before prices and benefits.
Include loss in marketing: When marketing focus on the things your customers will lose instead of what they’ll gain. It can be more effective in to moving them towards purchase. Leverage FOMO to is maximum.
Weekly Winning Products
For our Inner Circle Members we update a weekly list of products we believe to be winners. After thorough market research we have a list of five products members can add to their existing stores, or build a completely new store for from scratch. Check out this weeks list below.
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