28 July 2024 - Weekly Newsletter
- Change Mentor Hub
- Jul 29, 2024
- 2 min read
Updated: Jul 29, 2024
We've got more updates planned this week. Here's a rundown of what to expect.
Site-wide Updates
We have quite a few updates coming across the change system. We recently launched the B2B lounge however more updates are coming including professional payment system for businesses. Also we will be pushing some new UK based suppliers in the drop shipping lounge and aim to provide some training and resources to business banking too.
Branding Lounge
We frequently talk about the importance of branding an today's no different. We have covered it extensively in the full training available on the website but, with branding's increasing importance for online business we plan to delve deeper to ensure the community has the tools and information to find success online. More details on Anna's new branding lounge will be released very soon so please keep your ears to the ground.

Success Story
This week we want to give a shoutout to Nick who, with help from Anthony and James, is doing really well in the baby/toddler niche. Using James' expertise to refine his store and support from Anthony with his ads he is now doing £2,000 a month. Nick's journey shows the potential online business have to open up new doors. Best of luck Nick, we look forward to seeing what else you achieve this year.
Today's Tip
Using fear as a strategy to close sales can be quite effective. We're not talking about threatening or scaring you audience, just use persuasive messaging where you outline negative repercussions. Here's some examples: 1. Show a situation and then the solutions. An example of this would be home security companies show potential break-ins and then their alarm systems.
2. Use metaphors. An example would be antibacterial adds showing germs as monsters. It puts a scary face on an unseeable threat.
3. Social Pressure is a powerful tool. Show the results of social views when your products isn't used. Anti-aging skin cream is a great examples, so are feminine shaving products.
Weekly Winning Products
For our Inner Circle Members we update a weekly list of products we believe to be winners. After thorough market research we have a list of five products members can add to their existing stores, or build a completely new store for from scratch. Check out this weeks list below.
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